Due to the potential implications this fight may have on other " Non-Traditional " markets, I was wondering why is the NHL so dedicated to keeping a team in Phoenix? Being from a southern market, I understand people hating on a fan base simply for its location, however, it truly appears that Phoenix simply does not have the fans to support a successful team. Why is the league fighting tooth and nail to keep one there?

Would another market of this type receive the same level of determination from the league to keep a team there? 

Talk amongst yourselves.